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Transform a traditional design identity for the digital world. Create the main developers point of reference while designing the Sliver Sea new responsive website experience.

A fluid grid as playground and support for a scalable component based design system. Provide an accessible search experience to let the user gracefully begin their journey and start the discovery process from the front door.

Successfully delivered Silver Sea's intimate, ultra-luxury ships sail range. Increased packages discoverability providing hierarchical relevant information. Over 800 destinations on all seven continents accessible via the main search to facilitate the discovery process experience. Created an elegant and easy to use developers documentation.

Role Lead Designer consultant
Agency Agency 77
Client Silversea
Year 2 months (2014)

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